Privacy Policy

Privacy Policy for ToolRankr

Last Updated: 02.02.2024

1. Introduction

Welcome to ToolRankr (“we,” “our,” or “us”). Your privacy is important to us, and this Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [ToolRankr.com] (“Website”).

This policy is compliant with the General Data Protection Regulation (GDPR) for users in the European Union (EU), the California Consumer Privacy Act (CCPA) for users in California, and other relevant privacy laws.

By using our Website, you agree to the collection and use of information in accordance with this policy. If you do not agree with any part of this Privacy Policy, please do not use our Website.

2. Information We Collect

We may collect the following types of information:

A. Personal Information (Collected Only with Your Consent):

  • Name
  • Email address
  • Contact details (if voluntarily provided through contact forms, newsletter sign-ups, or business inquiries)
  • IP address (if used for security or fraud prevention)

B. Non-Personal Information:

  • IP address (anonymized where required by GDPR)
  • Browser type and version
  • Pages visited on our Website
  • Referring website
  • Date and time of access
  • Device information (e.g., operating system, screen resolution)
  • Usage data (through Google Analytics, affiliate tracking, and security logs)

3. Legal Basis for Processing Personal Data (GDPR Compliance)

We process your data under the following legal bases:

  • Consent: When you opt-in to our newsletter, provide business contact information, or accept cookies.
  • Legitimate Interests: To analyze website traffic and improve functionality.
  • Contractual Necessity: When providing requested services or responding to business inquiries.
  • Legal Obligation: When complying with EU, US, or other legal regulations.

4. How We Use Your Information

We use the collected information for the following purposes:

  • To improve our Website’s content and user experience.
  • To respond to inquiries and provide customer support.
  • To send newsletters or promotional materials (only if you opt-in).
  • To analyze traffic and usage patterns via analytics tools.
  • To comply with legal obligations.
  • To track affiliate link interactions for commission-based earnings.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance user experience and collect analytical data. Cookies are small files stored on your device that help improve website functionality.

Types of Cookies We Use:

  • Essential Cookies: Required for website functionality.
  • Analytics Cookies: Help us understand Website usage (Google Analytics, etc.).
  • Affiliate Cookies: Track referral links for affiliate programs.
  • Security Cookies: Protect against fraudulent activities.
  • Marketing Cookies: Used for retargeting and personalized advertising (only with user consent).

You can disable cookies via your browser settings, but doing so may affect your experience on our Website.

Under GDPR, users in the EU have the right to reject non-essential cookies using our cookie consent management tool.

6. Third-Party Services and Data Sharing

We do not collect or store personal data in our own database, except when a user voluntarily provides it for newsletter subscriptions or business communications. However, we rely on third-party services for analytics, advertising, affiliate tracking, and security. These third parties may collect and process data based on their privacy policies. We ensure compliance with GDPR and CCPA regulations when working with third parties.

Third-Party Services We Use:

  • Google Analytics (Data Processing Agreement in place, IP anonymization enabled).
  • Affiliate Networks (e.g., PartnerStack, CJ Affiliate, Impact.com, Awin).
  • Advertising Services (Google Ads, Meta Ads, if applicable).
  • Email Marketing (ConvertKit, Mailchimp – only for opt-in subscribers).
  • Security & Backup Services (Wordfence, UpdraftPlus).

7. Data Retention & Security Measures

We only retain personal data provided through newsletter subscriptions and business communications for as long as necessary to fulfill its purpose or comply with legal obligations. All other user data is handled by third-party providers.

  • Personal data is managed through third-party providers in compliance with GDPR standards.
  • Users can request data deletion from third-party services where applicable.
  • Newsletter and business contact data is stored securely and can be deleted upon request.

8. Your Rights Under GDPR & CCPA

Depending on your location, you may have the right to:

  • Access and request a copy of your personal data (as stored by third-party services).
  • Correct or update your information with third-party providers.
  • Request deletion of your data (subject to third-party policies and legal obligations).
  • Opt out of email marketing (unsubscribe link in emails).
  • Withdraw consent for cookies and data tracking.

To exercise these rights, contact us at contact@toolrankr.com, and we will direct you to the relevant third-party provider managing your data.

9. How to Request Data Deletion

Since we do not store most personal data in our own database, any data deletion request must be made directly to third-party providers that collect the data. However, if you have provided your data for newsletter subscriptions or business communications, you can request its deletion directly from us.

To request deletion:

  1. Affiliate Tracking: Contact the respective affiliate network (e.g., PartnerStack, CJ Affiliate, Impact.com) for data removal.
  2. Analytics Data: Opt-out of Google Analytics tracking via Google Analytics Opt-Out.
  3. Email Marketing Data: Unsubscribe from our emails via the provided opt-out link, or contact us directly to request removal from ConvertKit/Mailchimp.
  4. Cookies & Tracking: Adjust your cookie settings via our cookie consent tool or clear cookies from your browser settings.
  5. Business Communication Data: If you have provided us with personal information for business purposes, email us at [Your Contact Email] to request its deletion.

If you require assistance, email us at [Your Contact Email], and we will help direct your request to the appropriate provider.

10. International Data Transfers

If you are located in the EU, your information may be transferred to the United States or other non-EU countries. We take steps to ensure data transfers comply with GDPR and EU-US Data Privacy Frameworks.

11. Third-Party Links

Our Website may contain links to third-party sites. We are not responsible for their privacy practices and encourage you to review their policies before providing personal data.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. We will notify users of significant changes where required by law.

13. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, contact us at: Email: contact@toolrankr.com
Website: ToolRankr.com